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Clarity quadrupled – That’s right-four times clearer than Full HD 1080p. Get acquainted with the highest resolution picture Sony has ever produced on a TV. With four times more resolution than Full HD, the 4K Ultra HD screen contains over 8 million individual pixels (3,840 x 2,160). Advanced picture processing ensures that every one of those pixels displays images with superb brightness and authentic detail. Everything enhanced – Suddenly, everything looks better. Now even old movies and smartphone video clips are enhanced with stunning results. The new 4K X-Reality PRO chip enhances HD (or lower resolution) images by analyzing and refining images with beautifully natural detail and astounding color. The latest Reality Creation database and Super Resolution processing breathes new life into everything you see with phenomenal 4K (3,840 x 2,160) resolution. More brilliant color than ever before – Spoil yourself with the widest color spectrum we’ve ever offered on a television. Unique to
FEATURED Sony XBR-55X900A 55 4K Ultra High Definition TV & 4K Ultra HD Media Player Bundle